Wisdom of Freddie Fletcher

greenspun.com : LUSENET : Unofficial Newcastle United Football Club BBS : One Thread

On NUFC.com Niall & Biffa provide a quote from the Independent newspaper business section on Tuesday:

"Freddie Fletcher, executive chairman of Newcastle United and a television consultant with the cable group NTL, told the Edinburgh International Television Festival: 'The great thing the internet does is give a club worldwide exposure. It's a cost-effective way for the clubs to market themselves.'
But Mr Fletcher cautioned against football clubs taking charge of their own media distribution and rights exploitation. He said: 'Our view at Newcastle was that we didn't have the expertise ......

Well we'd never have guessed, Freddie (I thought he'd left NUFC?)!
Presumably, this suggests that Management really do believe that their appalling, constantly out-of-date, uninformative web-site is effectively marketing the Club worldwide. Sheesh.

-- Anonymous, August 30, 2000


Moderation questions? read the FAQ