Models who look like that don't have to test for prints. (And won't unless you can already prove that you can do work like that.) Day rate for a short (5'7") model with a look like that here in Orlando is about $600. A good makeup artist/hairstylist is $300. A small studio for the day, about $250 (including insurance). Figure on at least $200 for film and processing. Props, clothes, assistant, or location fees are extra. A realistic budget is $1500-$2000.(posted 8459 days ago)As for style, it's pretty much generic fashion advertising. When you've mastered that, then you can make a living and start to work on your own style. But it's nothing you couldn't do with a bit of practice - as long as you are actually interested in the shot and not just the model.
(And I'd bet he has a good incident meter too.)