Response to Can 'real' fashion be done with a 'glamour'-type model?

Just because an ad campaign is using "Normal" people, doesn't mean that you can transform anyone into a fashion model.

Rarely are those people "Normal". They are chosen from a field of possible models by the photographer who has a vision of how he wants the model to interact with the clothing to create an image. The process is selective and i stress again, it is the photographer that has to be able to envision what he wants the model and clothing to do. There is no formula for this except for careful examination and experience.

I hate to use Avedon as a swinging pole, but his early fashion was really pretty much "glamour shooting". There was a transition in there somewhere and part of it was his growth as a photographer.

I may get railed on for this, but: there's good fashion photography and there's bad fashion photography, and I believe what makes up the bulk of the difference isn't anything beyond the photographer and the model/clothing.

Anyways, my opinions aside, I think you've already been given a lot of good advice to go on, Shawn. Take your vision and run with it!

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